Building EarPlanes a unified digital ecosystem, driving sales & brand engagement

With EarPlanes, the vision was to establish a unified digital ecosystem that translates clear product education and storytelling into brand authority—with a companion app that leverages smartphone sensors to precisely inform users when to use their product.

Web Design

App Design

Webflow dev

Mobile mockup of earplanes.com product 3d view and a mobile mockup of the earplanes mobile app.

Maximizing Product Efficacy

The EarPlanes+ app transforms the EarPlanes experience from guesswork to guidance, building trust and ultimately driving long-term loyalty and sales growth.

A woman smiling, inserting EarPlanes earplugs into her ear. At the bottom of the image is a phone notification from the EarPlanes+ app that notifies users when to use the product.

The EarPlanes+ app leverages your smartphone's sensors to track real-time cabin pressure changes during a flight. Users receive a push notification precisely when to use EarPlanes, completely removing the guesswork and maximizing the physical product's efficacy.

person holding a phone with the earplanes mobile app mockup with pressure data

Beyond this simple, high-utility alert, users can explore detailed insights and data around these pressure shifts directly within the app. Though the concept is simple, this solution has proven truly effective, demonstrated by its success with over 1 million sessions to date.

desktop mockup of earplanes hero section

Design, Optimize, Iterate

The redesign was a full transformation, pairing an immersive product story with a data-rich e-commerce platform built for continuous, metric-driven improvement.

Enhanced product storytelling was the core strategy to conquer the patented filter's complexity, leveraging high-quality graphics and custom 3D renders, integrated with engaging page interactions. This visual-first approach was essential for transforming product education and storytelling, which directly improves buyer confidence and conversions.

Crafting a native shopping experience that leverages data and insights to iterate and scale. Developing this native Webflow e-commerce experience immediately provided granular control over ad-tracking and the purchase funnel. This technical foundation establishes the site as an iterative design platform, enabling the continuous use of user data to refine the UX and boost conversions.

FREE design audit ($500 VALUE)

The 15-minute friction audit

Stop guessing what's blocking adoption. I will review your existing app or website and provide a personalized loom video with the 3-5 biggest UX problems hindering your product or sites growth. No obligation. Just pure, actionable strategy.

Unlock My Free Audit

Having the full app UI as a key visual is heavy cognitive load for users. Consider updating with a simple UI component that communicates core benefit to suppliers (i.e. save time/boosts insights).

Consider simplifying the nav by combining the three B2B audiences into a singular nav item (i.e. Partners) and nest the three segments in a dropdown.

This is a low-intent CTA. Let’s refine it to something like <Request Demo> to better qualify prospective leads and encourage product feature discovery

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Building EarPlanes a unified digital ecosystem, driving sales & brand engagement

With EarPlanes, the vision was to establish a unified digital ecosystem that translates clear product education and storytelling into brand authority—with a companion app that leverages smartphone sensors to precisely inform users when to use their product.

The EarPlanes+ app transforms the EarPlanes experience from guesswork to guidance, building trust and ultimately driving long-term loyalty and sales growth.

The EarPlanes+ app leverages your smartphone's sensors to track real-time cabin pressure changes during a flight. Users receive a push notification precisely when to use EarPlanes, completely removing the guesswork and maximizing the physical product's efficacy.

Beyond this simple, high-utility alert, users can explore detailed insights and data around these pressure shifts directly within the app. Though the concept is simple, this solution has proven truly effective, demonstrated by its success with over 1 million sessions to date.

The redesign was a full transformation, pairing an immersive product story with a data-rich e-commerce platform built for continuous, metric-driven improvement.

The 15-minute friction audit

Stop guessing what's blocking adoption. I will review your existing app or website and provide a personalized loom video with the 3-5 biggest UX problems hindering your product or sites growth. No obligation. Just pure, actionable strategy.

Having the full app UI as a key visual is heavy cognitive load for users. Consider updating with a simple UI component that communicates core benefit to suppliers (i.e. save time/boosts insights).

Consider simplifying the nav by combining the three B2B audiences into a singular nav item (i.e. Partners) and nest the three segments in a dropdown.

This is a low-intent CTA. Let’s refine it to something like <Request Demo> to better qualify prospective leads and encourage product feature discovery

More projects to explore

Got a project idea?Let's chat.

Got a project idea?
Let's chat.