During the discovery phase we’ll dive deep into the problem space to understand your business, vision, and the complex challenge you're facing. By getting to know your users and your goals, we can define the right problem to solve. In this phase, we'll audit your existing user experience, brand position, top-level business strategy, and product feature requirements to align on a clear path toward your dream outcome on the project.

The design phase brings craft to the vision, translating strategic insights into a functional digital artifact. We create the high-fidelity designs, build interactive prototypes, and validate the experience with users to ensure every detail is intuitive and solves key problems. We'll refine the entire UX/UI, ensuring the final design system is ready for a clean build.

I'm with your team every step of the way during the development process. I partner directly with your dev team (in-house or agency) to manage the build process, conducting final QA and testing to ensure pixel-perfect execution. Crucially, I provide comprehensive documentation and direction, guaranteeing a seamless handoff so your brand can confidently manage and scale the web experience thereafter. (When applicable, I will personally build the project directly in Webflow.)